Helping You Communicate and Engage with Customers, Potential Customers and Google.
If you want to attract potential customers or even communicate with existing customers, the internet opens a gateway that can lead them straight to you. But how do you point all those folks in your direction?
Relax – We’ve got that in hand.
Utilizing your website, blogging, business podcast production and and some custom-made metadata, you can reach out to those who are looking for you and get great results. We use inbound and outbound digital marketing tactics to customize your online content and attract target customers to your website and your door.
BLOGS AND PODCASTS:
Two of the simplest, yet most powerful, inbound digital marketing assets are blogs and podcasts. They allow you to capitalize on your website’s information and knowledge you share, which your ideal customers are searching for.
They create a personal link where you can literally be speaking or writing to your target audience/market. They also help to build your ranking with search engines and reinforce your authority on your subject matter.
If the idea of blogs or podcasts seems too hard to handle, relax! As a podcast producer here in Sydney we can help your business get through the confusion and into a stronger position by lending you as little or as much of a helping hand as you need.
The inbound marketing methodology we use is designed to attract, engage, and delight your customers online.
Our main focus is on creating high quality content that your audience will want to consume.
We specialize in services related to each of the following:
Local Search has had a journey from Google Maps, with information for listings in a specific geographical area. Local Search results show businesses on a local map. In increasing numbers, people are searching online when out and about in an area, to find what they are looking for in real time. If you have it, and are on the map, you’ve a much better chance of attracting their custom.
Advertising on Google is a far-reaching tool in online marketing. We connect you with Google Ads, so you are positioned where your customers are looking.
Create fresh LIVE new content online and present information, awareness and recognition for your brand or product. Podcasts are becoming a leading way of reaching out and communicating with your target audience.
Now that almost everyone has a phone or device that responds to voice commands, there’s never been a better time to optimize your site so that when people are searching for something “near me” (when that happens to be where YOU are!), they find you easily. We make sure your business can be found in voice searches which are fast becoming a prime search practice.
If you don’t have a website, we can set one up for you from scratch, while incorporating important optimisation services to achieve its best performance. Your website will show up more readily in searches and be found by those who need what you are offering.
We optimize your content and pages so they improve your site’s search ratings. To make your website purr, you must put the right metadata in the right places. That means, using metatags, keywords and descriptions for pages and content. It also means connecting to important Google services. These create a combined effect of drawing the right folks to your door.